Articles — Tech & Real Estate | Tech & Real Estate

Artificial intelligence is no longer a futuristic concept for the real estate industry — it’s a present-day competitive advantage. Agents...

The housing market has always been shaped by economic forces — interest rates, employment, demographics, and supply constraints. But in 2...

Empty rooms don’t sell homes. Buyers struggle to visualize themselves in a vacant space, and listings with empty rooms consistently under...

Vacant homes are one of the toughest listings to move. Without furniture, rooms feel smaller, layouts feel confusing, and buyers struggle...

Every dollar an agent spends on a listing should come back multiplied. Marketing materials, photography, advertising — they all need to e...

The first showing happens online. Before a buyer ever opens a front door, they’ve already judged the home by its listing photos. In fact,...

The listing presentation has changed. Five years ago, agents competed on relationships, local knowledge, and a promise to “work hard” for...